Sun World Ba Na Hills: The Must-Visit Icon for International Travelers in Da Nang
Many world-famous cities have iconic attractions that are considered must-see destinations for global travelers—Malaysia has Genting Highlands, Shanghai boasts Disneyland, and Singapore is home to Sentosa Island. In Da Nang, that landmark is undoubtedly Sun World Ba Na Hills, a spectacular mountaintop resort that draws the majority of international visitors to the city. According to recent statistics, seven out of ten international tourists visiting Da Nang make a trip to this fairy-tale destination.
A Record-Breaking Rise in International Visitors
The Da Nang Statistics Office reported that the city welcomed 2.5 million international arrivals in the first seven months of 2024, a remarkable 34.This marks a 7% growth over the same timeframe in 2023, highlighting a steady upward trend in tourism.. This number already meets the city’s annual target of 8.42 million visitors, showing strong signs that Da Nang may even return to pre-pandemic international tourism levels with a projected 3.5 million overseas visitors by the end of the year.
This surge in tourism can be attributed to a wave of exciting events, particularly the Da Nang International Fireworks Festival 2024, which boosted visitor numbers significantly. But beyond seasonal events, what keeps tourists coming back are the iconic attractions—chief among them, Sun World Ba Na Hills.
Ba Na Hills: A Mountaintop Wonderland for All
With its cool year-round climate, stunning architecture, and top-tier entertainment, Ba Na Hills offers something for every kind of traveler. Whether you’re an Instagrammer chasing the perfect shot, a family looking for a day of fun, or a couple seeking a romantic escape, Ba Na delivers.
A Temperate Escape for Tropical Travelers
For visitors from hot-weather countries like Thailand, Malaysia, and India, Ba Na Hills is a cool retreat. The mountain climate lets guests enjoy spring, summer, fall, and winter all in one day. Indian tourists in particular have embraced this destination—132,000 Indian travelers visited Ba Na Hills by July 2024, making up nearly half of all Indian visitors to Vietnam so far this year.
“Ba Na is like a fairyland,” says Muskan Tiwari from New Delhi. “The Golden Bridge, the castles—it’s magical. The cool weather makes it easy to explore all day without getting tired.”
Ba Na Hills even offers Halal buffet options to cater to Indian and Muslim tourists, further enhancing the visitor experience.
A Hit with South Korean Travelers
South Korea is Vietnam’s largest international tourist market, and Ba Na Hills is a top favorite among Korean travelers. The romantic, European-style architecture resonates with Korean visitors, who also enjoy the scenic cable car rides and photogenic locations for social media.
“I love cable cars,” says Yong Sung Ok, regional manager of Korean travel company Hanatour. “Ba Na Hills is perfect for sightseeing from above.”
According to Korea’s Financial Times, one out of every three tourists at Ba Na Hills is Korean.
The Golden Bridge has become a world-renowned symbol of Vietnam’s creativity and architectural brilliance.
One of the biggest draws at Ba Na Hills is the Golden Bridge, an awe-inspiring structure held up by two giant stone hands. This architectural wonder has gained international fame and was named one of the 100 Greatest Places in the World by TIME Magazine. The hashtag #GoldenBridge has over 159,000 posts on Instagram, with thousands of visitors checking in each day.
For many travelers from Europe and America, the Golden Bridge is reason enough to fly across continents just for that perfect photo.
Always Something New at Ba Na Hills
What keeps travelers returning to Ba Na Hills is its constant reinvention. Each season brings new festivals, shows, and experiences. One standout event this summer is the “Fairy Blossom” show, featuring over 12 artistic performance styles and hundreds of international artists. From ice-skating and theatrical parades to beer festivals, entertainment is nonstop from morning until night.
Experience craft beer like never before at Vietnam’s highest-altitude brewery, perched 1,487 meters above sea level.

New for 2024 is the launch of Sun Kraft Beer, brewed at Vietnam’s highest brewery (1,487m above sea level). With brewing techniques and ingredients from Germany, New Zealand, and the U.S., this mountain-top craft beer is a must-try for beer lovers—no need to travel to Munich for an Oktoberfest experience.
Magical Nights on the Mountain
As the sun sets, Ba Na Hills transforms into a nightlife spectacle. Enjoy fire dance shows, South American performances, or the Cabaret Plus show with Thai beauty queens. For a quieter night, check in to Mercure Danang French Village Ba Na Hills and enjoy a peaceful stroll under the starry sky.
Why Ba Na Hills Should Be on Your Vietnam Bucket List
From world-class entertainment and majestic scenery to cultural diversity and unforgettable experiences, Sun World Ba Na Hills is not just a destination—it’s the heart of Da Nang’s international tourism appeal.
Come see why Ba Na Hills is one of Vietnam’s most enchanting destinations.